LONG BEACH, N.Y., Dec. 29, 2020 /PRNewswire/ — Rosenbaum Famularo, P.C. introduced at present the discharge of its video which supplies Amazon sellers tips about survive the put up vacation return rush and keep away from the chance of going out of enterprise. The agency launched the video to maintain sellers knowledgeable when coping with the usually complicated Amazon ecosystem. Because the e-commerce platform is infamous for closing vendor accounts for minor infractions similar to not refunding clients quick sufficient, the video advises sellers to make returns a precedence into early 2021.
“There’ll now be tens of millions of customers retuning merchandise, which sellers might want to handle, no questions requested. We’re urging them to course of these returns as shortly as potential,” mentioned CJ Rosenbaum, Esq., founding companion of the agency. “Sellers must deal with this with a purpose to keep away from their Order Defect Fee from going over the 1% threshold.”
A vendor’s Order Defect Fee (ODR) is likely one of the most vital measurements tracked by Amazon. ODRs are used to measure a vendor’s efficiency primarily based on the proportion of orders that obtain detrimental suggestions and are calculated utilizing three parts: A-to-z claims, (unsatisfactory or gradual deliveries); detrimental buyer suggestions, together with feedback and scores; and bank card chargebacks, or variety of orders refunded. To proceed promoting on Amazon, sellers have to take care of an ODR beneath 1%.
“Failure to refund customers quick sufficient can have a extra detrimental impact on ODR charge than the returns themselves. Amazon is conscious returns are going to spike much more after this vacation season because the time frame has been prolonged,” mentioned Rosenbaum. “Ensuring sellers keep on prime of refunds will guarantee ODR charges are usually not severely affected and their accounts are usually not in jeopardy of getting suspended.”
If a vendor does get suspended, the agency has numerous assets that help sellers with Amazon related issues.
About Rosenbaum Famularo, P.C.
Rosenbaum Famularo, P.C., is a regulation agency primarily based in Lengthy Seaside, New York, devoted to serving sellers, both particular person or firms, on Amazon.com and different Amazon web sites all over the world. The agency has employees in New York, Shenzhen, China and Yiwu, China. sellers can contact the agency at AmazonSellersLawyer.com.
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SOURCE Rosenbaum Famularo, P.C.