TRAVERSE CITY — Like a variety of issues, the primary a part of 2020 went in accordance with plan — till it didn’t.
The primary Scale Up North Awards was no exception.
Traverse Join’s inaugural Scale Up North Awards began usually final yr and proceeded in accordance with schedule. Functions have been submitted in February and 25 finalists superior to a Showcase Occasion later that month. Six finalists superior to a reside pitch-style competitors in mid-March.
However due to the COVID-19 pandemic, the six finalists for 2 awards by no means made it to the deliberate reside occasion on the Metropolis Opera Home.
The Scale Up North pitch competitors remaining was held just about Could 6-7 and the 2020 winners — TentCraft, Inc. and Interactive Aerial, Inc. — have been named winners of the Scaling Enterprise and Rising Enterprise awards, respectively, on Could 8.
“We needed to pivot rapidly,” mentioned Camille Hoisington, director of strategic initiatives at Traverse Join.
Despite the fact that the ultimate was delayed two months and wasn’t held reside, the Scale Up North Awards have been ready to attract an even bigger viewers.
“We had lots of people tune in, which was cool,” mentioned Hoisington, who periodically writes a column for the Document-Eagle.
With the success of the inaugural occasion, the 2021 occasion additionally will go digital. The finals will probably be livestreamed; the occasion is free to attend and watch.
“It truly labored extremely properly,” Hoisington mentioned. “Together with the reside viewings and watching the recording of it, inside per week we had a thousand views.
“It labored to our benefit as a result of we have been in a position to attain extra individuals.”
Functions for the 2021 Scale Up North Awards will probably be accepted starting Feb. 1 and can shut at 11:59 p.m. Feb. 19. Functions will be discovered at ww.traverseconnect.com/sun.
For-profit corporations “within the expertise, inventive, and traded industries are strongly inspired to use,” in accordance with a launch.
The Scale Up North Awards changed the Traverse Metropolis Space Chamber of Commerce’s annual Small Enterprise Celebration Awards. Companies from Traverse Join’s five-county space can apply.
The Scale Up North Awards will once more acknowledge companies in two phases of progress.
The Rising Enterprise Award is for brand new native companies within the startup phases of progress. Eligibility consists of corporations with fewer than 5 years in enterprise with any quantity of income and a minimum of three full-time staff.
The Scaling Enterprise Award is for present scaling companies with demonstrated progress. Firms will need to have been in enterprise for 5 or extra years with 2020 income larger than or equal to $500,000 and as much as 150 full-time staff.
The highest six corporations, break up evenly between the 2 classes, will advance to the digital finals.
The Rising Enterprise Award finalists could have a pitch-style competitors Could 12 from 11 a.m. to midday, with the Scaling Enterprise Award finalists doing the identical Could 13 from 11 a.m. to midday.
The winners will probably be introduced Could 14 starting at 11 a.m.
The irony of the 2020 awards was that winners TentCraft, Inc. and Interactive Aerial, Inc. share the identical deal with — 2662 Cass Highway.
“It’s a very good day for 2662 Cass Highway,” TentCraft president Matt Bulloch mentioned from his workplace, upstairs from Interactive Aerial, after the Could 8, 2020 announcement.
Interactive Aerial president Christian Smith accepted the 2020 Rising Enterprise Award.
“We’ll make Traverse Metropolis proud,” Smith mentioned.